The Best Email Marketing Tools in 2022 [Sales & Marketing]

 

The Best Email Marketing Tools in 2022

Email promotion permits organizations to keep up shut contact with their customers. for instance, business individuals will communicate discounts, promotions, and different offers to shoppers.

With email promoting, you'll be able to additionally deliver personalized content to your audience. you'll be able to embrace details like contact addresses, whole names, images, and the other parts probably to be attractive to your shoppers. although making personalized content takes time, it will assist you to stand out from your rivals.

Another advantage of email promotion is that it’s cheap. Email promoting campaigns don’t need intensive data and expansive budgets to implement. Organizations will use automation to schedule and send emails at specific times. As a result, they'll dedicate longer to different vital business wants.

Email promoting tools live promoting progress and promoting team collaboration. promoting tools also can produce surveys, collect feedback, lower advertising prices, and even generate additional net traffic.

Below is our list of the most effective email promoting tools to adopt and use for a productive campaign.

Our high 3 picks:

• Sender
• Sendinblue
• Mailchimp
• Viable alternatives:
• 
  
• Omnisend
• ConvertKit
• GetResponse
• Campaign Monitor
• SendX
• MailGenius
• MailerLite
• HubSpot
• Sender
• Sender
• ‍

The sender is an Associate in Nursing all-in-one promoting tool that permits your salesforce to craft lovely emails exploiting numerous themes and templates. The sender is our high choice as a result of it permits you to simply customize totally different templates to fulfill your wants and make complicated automatic workflows with no writing expertise.

Features

The sender offers subsequent options for businesses to grow their client base and build relationships.

Smart automation. The sender provides an automatic platform that creates it simple to form subtle workflows and personalized content and maintain healthy relationships with the target market. As a part of its automation, you'll be able to send triggered welcome emails whenever customers register on your web site or follow up after they create a procurement. you'll be able to additionally send abandoned cart emails and happy birthday emails to convert customers to finish their purchases or simply to form a deeper association. With automatic drip campaigns, you'll be able to additionally deliver pre-written messages to shoppers to keep up active communication.

A drag-and-drop email builder. This editor permits business house owners to incorporate photos, titles, and different dynamic content on email templates. The drag-and-drop practicality saves important time and caters to people with very little writing expertise.

Advanced analytics. The sender can mechanically live and report the success of your promoting campaign. you'll be able to utilize the feedback from the analytics feature to boost email campaigns.

Pricing. The sender offers four plans which will be beaked monthly or yearly.

Free forever. Free

Standard. $10 per month

Professional. $35 per month

Enterprise. Custom

Businesses will access Sender email templates without charge within the free forever arrangement. The free arrangement includes email automation options, Sender stigmatization, 15,000 emails per month, and 2,500 subscribers.

In the commonplace arrangement, users pay $10 per month and may send up to thirty,000 emails per month. MMS and SMS electronic messaging, furthermore as multi-user access options, are supported.

The skilled rating arrange is taken into account by several users the most effective worth and is obtainable for $35 per month. Sender includes email promoting options like MMS and SMS promoting, advanced automation, a passionate IP address, and animated counting timers.

The enterprise rating arrange is obtainable for big businesses and is obtainable at a custom worth betting on hand-picked options. you'll be able to learn additional regarding these rating plans from Sender’s official web site.

Sendinblue

Sendinblue

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Sendinblue is Associate in Nursing email promoting platform that enables you to speak with customers (through email promoting, SMS promoting, and chats), deliver personalised content (through segmentation, group action email, and CRM), and attract and convert potential customers (through appealing landing pages, sign-up forms, and Facebook Ads).

Features

Here square measure Sendinblue’s high options.

A wide sort of email templates. Sendinblue has quite forty totally responsive markup language email templates. there's additionally a drag-and-drop editor for customizing templates. The editor incorporates a easy interface, that permits beginners to vary existing titles and descriptions per their wants.

Improved client Relationship Management system (CRM). Sendinblue incorporates a CRM system that enables businesses to manage and track client interactions. Sendinblue's CRM system allows you to store and organize your contacts in an exceedingly central location, facilitating effective communication. you'll be able to simply transfer your customers’ contact details by sign language up or work in on the sendinblue web site.

Open and click-through reports. you'll be able to access elaborate statistics relating to your email campaign on Sendinblue’s dashboard to boost your promoting activities.

Marketing automation. Sendinblue provides Associate in Nursing automation platform for causing SMS and email messages, organizing contacts, and change data in an exceedingly info. you'll be able to set your own rules or conditions to trigger these automatic actions.

Segmentation. Sendinblue helps organizations receive additional engagement by dividing their target market into smaller segments for causing personalised messages.

Pricing. you'll be able to use Sendinblue’s promoting tools without charge. However, the free arrange limits you to three hundred emails per day. choose between the rating plans below to access options like A/B testing, phonephone support, and analytics. Paid plans additionally take away the Sendinblue emblem from your messages.

Lite. $25 per month

Premium. $65 per month

Enterprise. Custom

Mailchimp

Mailchimp

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Mailchimp

Founded in the early 2000s, Mailchimp is an Associate in Nursing email promoting service that helps tiny businesses formulate plans and maintain active communication with customers.

Features

Mailchimp offers the subsequent core platform options.

Email automation. With Mailchimp, you'll be able to schedule and send relevant messages to your customers. you'll be able to additionally map your contacts’ journey on your web site and send emails once sure objectives or milestones square measure achieved. If you're within the e-commerce business, you'll be able to send targeted messages betting on your clients’ purchase behavior. Mailchimp are often integrated into e-commerce platforms like Magento, Shopify, WooCommerce, and BigCommerce.

Predictive segmentation. Mailchimp permits you to focus on people supported their behavior and send messages to individuals with shared traits. Mailchimp will mechanically cluster customers with similar values, tastes, and preferences.

Creative assistant. This on-line assistant is kind of useful for email and whole styles. Organizations will choose between quite a hundred pre-designed landing pages and email templates. what is more, they'll get period feedback like word count, punctuation, and emoji use from the topic line helper.

A/B testing. Mailchimp helps you compare totally different subject lines to see the content that resonates with the audience.

Pricing. Access and optimize Mailchimp’s basic promoting tools like forms and landing pages, domain, inventive assistant, and promoting CRM without charge. You’ll want a paid commit to access options like Associate in Nursing expanded contact list, advanced automations, prophetic  segmentation, and content optimizer.

The offered rating plans square measure below.

Essentials. $11 per month

Standard. $17 per month

Premium. $299 per month

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Omnisend

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Omnisend

Omnisend helps you improve your promoting campaign by making certain that you simply square measure targeting the correct audience and automating repetitive tasks (like causing emails).

Features. Omnisend supports options like email promoting, SMS and MMS, promoting automation, net push notifications, pop-up ad forms, and reports and analytics.

A wide sort of email templates. With Omnisend email templates, you don’t have to be compelled to worry regarding having Associate in Nursing in-house designer. you'll be able to access and customise email templates with an easy click of a button.

A drag-and-drop editor. Businesses will utilize the drag-and-drop content editor to feature markup language parts to their templates. you'll be able to additional alter the parts for targeted campaigns.

Real-time analytics. Omnisend permits you to live and verify what’s operating for you. Besides exploitation this data to implement higher ways, it allows you to use some time higher.

Pricing. you'll be able to send regarding five hundred transactional emails, 60 SMSs, and five hundred push notifications to 250 contacts without charge. If you've got a wider client base, you may have to be compelled to choose from the subsequent rating plans.

Standard. $16 per month

Pro. $59 per month

ConvertKit

Convertkit

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ConvertKit

ConvertKit acts as a hub for businesses needing to improve their promoting talents, grow, and record high sales. you'll be able to utilize Convertkit’s lovely sign-up forms and email templates to send quality notifications to customers. Such notifications enable you to face move into the marketplace.

Features.

Here square measure the highest ConvertKit options.

Flexible email designer. you'll be able to use ConvertKit’s email designer to put in writing straightforward nevertheless effective emails among a brief time. Add parts like personalised headers, dividers, buttons, and content menus on email templates employing a drag-and-drop feature. you'll be able to additionally utilize your writing data (if applicable) to create custom parts.

Responsiveness. All ConvetKit’s email templates square measure responsive, that permits customers with totally different device screen configurations to scan content simply.

Pricing. ConvertKit offers many versatile rating plans betting on your variety of contacts. for example, businesses with three,000 subscribers are charged the following:

Creator arrange. $41 per month

Creator professional arrange. $66 per month

GetResponse

Getresponse

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GetResponse

GetResponse provides easy style tools and email templates that change you to boost your email promoting. causing the correct message facilitates a better conversion rate. customers are probably to click and open emails that have appealing visuals.

Features

Quick setup. The onboarding screens and webinars on the GetResponse web site enable users to simply established their promoting campaign.

Drag-and-drop email builder. GetResponse options a drag-and-drop email creator for customizing its markup language templates. you'll be able to utilize totally different sections and layouts to deliver messages and preview however these styles can seem on mobile and desktop devices.

Smart automation. With GetResponse, businesses will quickly schedule and send email newsletters to an outsized variety of consumers. what is more, managers will established autoresponders to supply feedback to shoppers. Autoresponders square measure quite helpful, particularly for little businesses with few staff.

Pricing. GetResponse targets 2 major teams with its rating plans: people and firms.

Individual plans

Free. Free forever

Email promoting. $15.58 per month

Marketing automation. $48.38 per month

E-commerce promoting. $97.58 per month

Business plans

MAX. Custom

MAX2. Custom

Individuals will use GetResponse’s tools without charge for up to five hundred contacts. you need to shift to paid plans to use services like email programming, bulk emails, and API integrations, that vary from $15.58 per month to $97.58 per month. Learn additional regarding these rating plans on the GetResponse web site.

Campaign Monitor

Campaign Monitor

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Campaign Monitor

As email promoting code, Campaign Monitor helps you maintain constant contact along with your shoppers. you'll be able to use Campaign Monitor to form and send extremely appealing emails.

Features.

Real-time analytics. Campaign Monitor has correct analytical tools in situ to observe however customers answer these emails. Business house owners will use data collected from these tools to create acceptable changes.

A drag-and-drop editor. It permits users with restricted style data to form lovely interfaces. All Campaign Monitor’s email templates square measure customizable. Organizations will regulate the looks of those templates to mirror their whole.

Responsiveness. an honest guide ought to work well on each mobile and desktop devices. Campaign monitor includes this feature all told of its templates by default. You can, therefore, concentrate on different vital activities instead of worry regarding however your email can seem on different devices or browsers.

Pricing. strive totally different Campaign Monitor promoting tools with the free version. However, you need to choose between the subsequent rating plans to access the total options.

Basic. $9 per month

Unlimited. $29 per month

Premier. $149 per month

Note that these rating plans vary betting on the quantity of users.

SendX