Google: Writing Content From Keyword Search Volume Lists Will Result In Mediocre 
content

Google's John Mueller aforementioned that if you create your content creation selections based mostly off of keyword search volume lists, then those items of content are going to be mediocre, at best. John aforementioned on Twitter "don't concentrate on keywords & "search volume" lists like this, they will lead you into mediocracy."

What John is expression is that if you're searching for content ideas and use base them on an inventory of keywords that show high search volume, then the content possible will not be ok to rank well in Google Search. In short, write content that you simply will write one thing amazing concerning, and don't force your writing supported what individuals square measure looking for - particularly if you do not apprehend the subject super well.

John added, "seeing an inventory like that as a target for content makes ME worry that you are not progressing to get loads out of your work, or that your work goes to be quite superficial." He aforementioned "I'd rummage around for topics that match your experience & passion. wherever are you able to contribute that may not already lined by millions of others, and do thus in ways in which give one thing new & useful? do not concentrate on keywords & "search volume" lists like this, they will lead you into mediocracy."

Here square measure those tweets: